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The Procter & Gamble Company (PG)

Consumer Defensive · end-of-day data as of Oct 16, 2026

The Procter & Gamble Company
PG · $370B
$159.35+8.1%last 60 sessions · close Oct 16, 2026
$135.04$164.7252 weeks
Buy · 26 analystsPT $160.34 +0.6%
  • P/E vs own+10.8%
  • P/E vs sector+2.8%
  • Target upside+0.6%
  • Off 52w high-3.3%
  • Insiders-$7.49M
  • FCF yield+4.3%
  • Earnings in6d
  • Trendsideways
  • Sector▲ +2.6%
  • RSI75
  • MA20×50—
  • Volume1.6x
  • Support-2.5%
  • Resistance+2.8%

The average 12-month analyst price target for PG is $160.34, 0.6% above the last close of $159.35 on Oct 16, 2026; targets range from $139.89 to $175.10. Rating consensus: Buy.

Snapshot

  • P/E24.1x
  • P/E vs sector+2.8%
  • P/E vs own+10.8%
  • Target upside+0.6%
  • ConsensusBuy
  • Market cap$370B
  • FCF yield+4.3%
  • Insiders-$7.49M
  • Earnings in6d
  • News

Why it moved

The Procter & Gamble Company (PG) rose 1.4% on Oct 16, 2026.

The market (SPY) fell 1.1%; Consumer Defensive stocks rose 1.0%. Most of the move came from its sector.

Market (SPY)-1.1%
Consumer Defensive sector+2.1%
PG specific+0.5%

3 stories on the day (30-day average 2.3).

Market = SPY. Sector = equal-weight average of the tracked companies in the same sector, net of the market.

Price and events

⇔⇕$137$146$154$163Oct 25Jan 26Apr 26Jul 26Oct 26DEAEADADEDEAAAED

Last close $159.35 · +9.6% over 1y · E earnings · D dividend · S split · A analyst rating change

Technicals

  • Trendsideways
  • Sector▲ +2.6%
  • MAs20▲ 50▲ 100▲ 200▲
  • Above MAs4 of 4 above
  • MA20×50—
  • RSI75
  • Support-2.5%
  • Resistance+2.8%
  • Off 52w high-3.3%
  • Off ATH-7.0%
  • 52w range$159.35
  • Bollingerabove upper
  • MACD1.22
  • ATR+1.6%
  • Volume1.6x

Analyst price targets

Low$139.89
Average$160.34
Median$163.10
High$175.10
Upside+0.6%

11 firms with a target in the last 12 months · last close $159.35 · as of Oct 16, 2026

⇔⇕$133$144$155$166$177Oct 25Mar 26Aug 26Jan 27Jun 270%+9%-1%-7%+5%
— actual price● bullish target● bearish targethover a dot to see the analysts behind it · wheel or drag to move through time · drag the price axis on the right to stretch it · double-click resets

Strong buy 6 · Buy 8 · Hold 12 · Sell 0 · Strong sell 0

Revenue and free cash flow

Q4 FY2026: Revenue +1.5% year over year, free cash flow 23.0% of revenue, operating margin 18.6%.

RevenueFree cash flow
Q1 FY2025Q2 FY2025Q3 FY2025Q4 FY2025Q1 FY2026Q2 FY2026Q3 FY2026Q4 FY2026
Q4 FY2026Jun 30, 2026$21.2B1.26$4.87B48.5%18.6%14.1%
Q3 FY2026Mar 31, 2026$21.23B1.63$3.03B49.5%21.5%18.7%
Q2 FY2026Dec 31, 2025$22.21B1.78$3.81B51.2%24.2%19.5%
Q1 FY2026Sep 30, 2025$22.39B1.95$4.21B51.4%26.2%21.2%
Q4 FY2025Jun 30, 2025$20.89B1.48$3.99B49.1%20.8%17.3%
Q3 FY2025Mar 31, 2025$19.78B1.54$2.85B51.0%23.0%19.1%
Q2 FY2025Dec 31, 2024$21.88B1.88$3.9B52.4%26.2%21.2%
Q1 FY2025Sep 30, 2024$21.74B1.61$3.31B52.1%26.7%18.2%

Peers

20D
1KOThe Coca-Cola Company$93.90+2.1%0.0%+1.1%28.2$404B
2PGThe Procter & Gamble Company$159.35+1.4%-3.3%+0.6%24.1$370B
3CLColgate-Palmolive Company$94.11+1.6%-3.9%+0.8%37.3$75.02B
4ELThe Estée Lauder Companies Inc.$104.54-2.5%-11.7%+0.6%213.3$37.88B
5KVUEKenvue Inc.$18.91+1.3%-2.4%-5.4%21.7$36.32B
6KMBKimberly-Clark Corporation$105.57+1.4%-8.6%+11.1%18.0$35.11B
7CHDChurch & Dwight Co., Inc.$104.53+1.4%-0.1%-1.2%33.7$24.79B
8CLXThe Clorox Company$87.09+1.0%-29.8%+13.3%18.1$10.53B

Data as of Oct 16, 2026 close.

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