pretickt

Is SO a good stock to buy?

The Southern Company · end-of-day data as of Nov 13, 2026

Southern Company
SO · $108B
$93.59+1.2%
Nov 13, 2026 · close
$85$90$95SepOctNov9:3016:003 months +1.7%Nov 13 · close
▲ 2
  • News
  • MAs4 of 4
Neutral
  • Earnings in97d
  • P/E21.5x
  • RSI59
  • Support-2.8%
  • Resistance+2.0%
  • Off 52w high-6.0%
  • Volume2.7x
  • Bollingerupper half
  • P/E vs own-3.6%
  • P/E vs sector+5.3%
  • ConsensusHold · 24
  • PT$98.17 +4.9%
  • Trendsideways
  • Sector→ +0.0%
  • 52w range$82–$100
  • ATR+2.0%
  • Off ATH-7.2%
▼ 2
  • Insiders-$835K
  • MACD-0.18

Updates with the 15-min delayed price. Not a forecast or investment advice.

Is Southern Company a good stock to buy?

Southern Company is strong on 1 of the 5 questions about the business; weak on advantage. The price is about usual: 21.5 times its earnings, near its 3-year median of 21.5 (Nov 13, 2026). pretickt does not say whether to buy or sell.

  1. Demand steady
  2. Advantage easy to copy
  3. Economics very profitable
  4. Execution mixed
  5. Fragility some risks
  6. Price about usual
DemandDo people want more of what it sells?steady

SO sales growth revenue growth

0%a year, for the last 3 years

Southern Company's sales grew 0% a year for 3 years, to $29.55B in fiscal 2025.

SO analysts' forecast revenue estimates

+4%the sales they expect next fiscal year, on the last

Analysts expect Southern Company's sales to grow 4% to $30.59B in fiscal 2026 (11 analysts).

SO competitors

pretickt analysis+8%its sales in 12 months, on a year before

Southern Company's sales grew 8% in the 12 months to Sep 30, 2026, faster than Duke Energy (+6%), slower than Dominion Energy (+23%), NextEra Energy (+11%) and American Electric Power (+9%).

Advantage moatIs it hard to copy?easy to copy

SO return on capital ROIC

pretickt analysis7%earned before tax on the money invested in it

Southern Company earned 7% before tax on the capital invested in it in the 12 months to Sep 30, 2026; American Electric Power 8%, Duke Energy 6%, Dominion Energy 6% and NextEra Energy 5%.

SO margin on each sale gross margin

50%left after making the product

Southern Company kept 50% of each sale after making the product in the 12 months to Sep 30, 2026; its competitors' median is 58%.

EconomicsDoes it make good money?very profitable

SO margin after costs profit margin

25%of sales left after running the business

Southern Company's operating margin was 25% in the 12 months to Sep 30, 2026, against 18% in fiscal 2022.

SO profit per share

-2%in its last fiscal year

Southern Company's earnings per share fell 2% in fiscal 2025, to $3.92.

ExecutionDoes it deliver what it promises?mixed

SO earnings vs estimates

6 of 8quarters above the analysts' estimate

Southern Company beat the analysts' profit estimate in 6 of its last 8 quarters, the latest on Nov 5, 2026.

SO insider selling

-$5.95Msold, net, by its executives in 12 months

Southern Company's executives and directors sold a net $5.95M of shares in the 12 months to Nov 13, 2026; none bought.

SO number of employees

+4%more people in a year

Southern Company had 29,800 employees at the end of fiscal 2025, 4% more than a year before.

Fragility risksCould something break it?some risks

SO financial health Altman Z-score

1.0Altman Z-score, safe above 3

Southern Company's Altman Z-score is 1.0 (Nov 13, 2026), below 1.8, the distress zone.

SO biggest customers

under 10%of sales from any one customer

No customer made 10% of Southern Company's sales in fiscal 2025.

SO shareholders institutional ownership

pretickt analysis
  • Vanguard8.9% ▲
  • BlackRock8.2% ▲
  • State Street5.8% ▲
2,430institutions hold it; the largest added shares

2,430 institutions hold 74% of Southern Company's shares (Jun 30, 2026); Vanguard, BlackRock and State Street added shares that quarter.

SO in past recessions

pretickt analysis-8%its sales in the worst one

Southern Company's sales fell in each of the last 2 US recessions, by as much as 8% in fiscal 2009.

Price valuationIs the price reasonable?about usual

SO price vs profit P/E ratio

21.5×a year's earnings

Southern Company's P/E ratio is 21.5 (Nov 13, 2026), near its 3-year median of 21.5.

SO price vs competitors

pretickt analysis21.5×a year's earnings, against its competitors

Investors pay 21.5 times Southern Company's earnings (Nov 13, 2026), more than for American Electric Power (21.1), Duke Energy (18.9) and NextEra Energy (15.3), less than for Dominion Energy (22.6).

SO analysts' target price target

+5%to their average target

Analysts' average price target for Southern Company is $98.17, 5% above the Nov 13, 2026 close of $93.59.

What is Southern Company's P/E ratio?

Southern Company's P/E ratio is 21.5 (Nov 13, 2026), near its 3-year median of 21.5. Investors pay 21.5 times Southern Company's earnings (Nov 13, 2026), more than for American Electric Power (21.1), Duke Energy (18.9) and NextEra Energy (15.3), less than for Dominion Energy (22.6).

Who are Southern Company's biggest competitors?

pretickt compares Southern Company with Duke Energy, American Electric Power, NextEra Energy and Dominion Energy. Southern Company's sales grew 8% in the 12 months to Sep 30, 2026, faster than Duke Energy (+6%), slower than Dominion Energy (+23%), NextEra Energy (+11%) and American Electric Power (+9%).

Is Southern Company profitable?

Southern Company's operating margin was 25% in the 12 months to Sep 30, 2026, against 18% in fiscal 2022.

Are insiders selling Southern Company stock?

Southern Company's executives and directors sold a net $5.95M of shares in the 12 months to Nov 13, 2026; none bought.

Who owns Southern Company stock?

2,430 institutions hold 74% of Southern Company's shares (Jun 30, 2026); Vanguard, BlackRock and State Street added shares that quarter.

How many employees does Southern Company have?

Southern Company had 29,800 employees at the end of fiscal 2025, 4% more than a year before.

Who are Southern Company's biggest customers?

No customer made 10% of Southern Company's sales in fiscal 2025.

From the companies' statements (FMP), their filings read by pretickt, the analysts and the insiders, as of Nov 13, 2026. Each card says what a fact means for its question, never what to do with the stock: for information only, not investment advice.