pretickt

Is KR a good stock to buy?

The Kroger Co. · end-of-day data as of Nov 13, 2026

Kroger
KR · $41.81B
$70.80+1.4%
Nov 13, 2026 · close
$60$70SepOctNov9:3016:003 months +25.7%Nov 13 · close
▲ 6
  • P/E vs own-10.3%
  • FCF yield+5.4%
  • Trendbullish
  • MAs4 of 4
  • MACD0.11
  • Sector▲ +6.0%
Neutral
  • Earnings in20d
  • P/E38.5x
  • RSI68
  • Support-1.1%
  • Resistance+2.3%
  • Off 52w high-7.5%
  • Volume0.8x
  • Bollingerupper half
  • News1.00
  • ConsensusHold · 25
  • PT$71.67 +1.2%
  • 52w range$54–$77
  • ATR+2.6%
  • Off ATH-7.5%
▼ 2
  • P/E vs sector+73.4%
  • Insiders-$4.43M

Updates with the 15-min delayed price. Not a forecast or investment advice.

Is Kroger a good stock to buy?

Kroger is strong on 1 of the 5 questions about the business; weak on demand and economics. The price is high: 38.5 times its earnings, above its 3-year median of 17.9 (Nov 13, 2026). pretickt does not say whether to buy or sell.

  1. Demand shrinking
  2. Advantage some edge
  3. Economics thin margins
  4. Execution mixed
  5. Fragility sturdy
  6. Price expensive
DemandDo people want more of what it sells?shrinking

KR sales growth revenue growth

0%a year, for the last 3 years

Kroger's sales fell 0% a year for 3 years, to $148B in fiscal 2025.

KR analysts' forecast revenue estimates

+2%the sales they expect next fiscal year, on the last

Analysts expect Kroger's sales to grow 2% to $151B in fiscal 2026 (17 analysts).

KR peers

pretickt analysis+2%its sales in 12 months, on a year before

Kroger's sales grew 2% in the 12 months to Aug 15, 2026, faster than Kimberly-Clark (-8%), slower than Keurig Dr Pepper (+43%), Estée Lauder (+6%) and Sysco (+4%).

Advantage moatIs it hard to copy?some edge

KR return on capital ROIC

pretickt analysis7%earned before tax on the money invested in it

Kroger earned 7% before tax on the capital invested in it in the 12 months to Aug 15, 2026; Kimberly-Clark 27%, Estée Lauder 20%, Sysco 19% and Keurig Dr Pepper 7%.

KR margin on each sale gross margin

23%left after making the product

Kroger kept 23% of each sale after making the product in the 12 months to Aug 15, 2026; its peers' median is 42%.

EconomicsDoes it make good money?thin margins

KR margin after costs profit margin

1%of sales left after running the business

Kroger's operating margin was 1% in the 12 months to Aug 15, 2026, against 3% in fiscal 2022.

KR profit per share

-58%in its last fiscal year

Kroger's earnings per share fell 58% in fiscal 2025, to $1.53.

ExecutionDoes it deliver what it promises?mixed

KR earnings vs estimates

6 of 8quarters above the analysts' estimate

Kroger beat the analysts' profit estimate in 6 of its last 8 quarters, the latest on Sep 11, 2026.

KR insider selling

-$6.19Msold, net, by its executives in 12 months

Kroger's executives and directors sold a net $6.19M of shares in the 12 months to Nov 13, 2026; none bought.

KR number of employees

-1%fewer people in a year

Kroger had 403,000 employees at the end of fiscal 2025, 1% fewer than a year before.

KR CEO pay

$15.71Mfor fiscal 2023, 80% of it in stock and options

Kroger paid its CEO $15.71M for fiscal 2023, 80% of it in stock and options.

Fragility risksCould something break it?sturdy

KR financial health Altman Z-score

4.4Altman Z-score, safe above 3

Kroger's Altman Z-score is 4.4 (Nov 13, 2026), above 3, where the safe zone starts.

KR quality checks Piotroski score

5 of 9checks passed

Kroger passes 5 of the 9 Piotroski checks in the 12 months to Aug 15, 2026; it misses on return on assets, long-term debt, the current ratio and gross margin.

KR shareholders institutional ownership

pretickt analysis
  • Vanguard10.8% ▼
  • BlackRock8.9% ▲
  • Berkshire Hathaway6.4% ▼
1,374institutions hold it; the largest sold shares

1,374 institutions hold 86% of Kroger's shares (Jun 30, 2026); BlackRock added shares that quarter, Vanguard and Berkshire Hathaway sold some.

KR in past recessions

pretickt analysis+1%its sales in the worst one

Kroger's sales grew through each of the last 2 US recessions (2008–09 and 2020).

Price valuationIs the price reasonable?expensive

KR price vs profit P/E ratio

38.5×a year's earnings

Kroger's P/E ratio is 38.5 (Nov 13, 2026), above its 3-year median of 17.9.

KR price vs peers

pretickt analysis38.5×a year's earnings, against its peers

Investors pay 38.5 times Kroger's earnings (Nov 13, 2026), more than for Keurig Dr Pepper (33.2), Sysco (20.5) and Kimberly-Clark (11.0), less than for Estée Lauder (111.8).

KR analysts' target price target

+1%to their average target

Analysts' average price target for Kroger is $71.67, 1% above the Nov 13, 2026 close of $70.80.

What is Kroger's P/E ratio?

Kroger's P/E ratio is 38.5 (Nov 13, 2026), above its 3-year median of 17.9. Investors pay 38.5 times Kroger's earnings (Nov 13, 2026), more than for Keurig Dr Pepper (33.2), Sysco (20.5) and Kimberly-Clark (11.0), less than for Estée Lauder (111.8).

Is Kroger profitable?

Kroger's operating margin was 1% in the 12 months to Aug 15, 2026, against 3% in fiscal 2022.

Are insiders selling Kroger stock?

Kroger's executives and directors sold a net $6.19M of shares in the 12 months to Nov 13, 2026; none bought.

Who owns Kroger stock?

1,374 institutions hold 86% of Kroger's shares (Jun 30, 2026); BlackRock added shares that quarter, Vanguard and Berkshire Hathaway sold some.

How many employees does Kroger have?

Kroger had 403,000 employees at the end of fiscal 2025, 1% fewer than a year before.

From the companies' statements (FMP), their filings read by pretickt, the analysts and the insiders, as of Nov 13, 2026. Each card says what a fact means for its question, never what to do with the stock: for information only, not investment advice.