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ULTA peers and competitors

Ulta Beauty, Inc. · end-of-day data as of Oct 16, 2026

Ulta Beauty, Inc.
ULTA · $25.35B
$592.94+24.7%last 60 sessions · close Oct 16, 2026
$450.75$706.8252 weeks
Buy · 28 analystsPT $630.08 +6.3%
  • P/E vs own+3.0%
  • P/E vs sector+10.9%
  • Target upside+6.3%
  • Off 52w high-16.1%
  • Insiders-$1.41M
  • FCF yield+4.2%
  • Earnings in48d
  • Trendsideways
  • Sector▼ -2.7%
  • RSI65
  • MA20×50—
  • Volume1.1x
  • Support-4.7%
  • Resistance+2.5%

ULTA’s peers by industry and size include Amazon.com (AMZN), PDD Holdings (PDD) and MercadoLibre (MELI). Among these 12 companies ULTA ranks 9th by market cap ($25.35B); its P/E of 21.6 compares with a median of 20.5 for its peers.

Peers by industry and size

20D
1AMZNAmazon.com, Inc.$250.00-1.9%-12.0%+35.2%20.1$2.7T
2PDDPDD Holdings Inc.$80.97-1.8%-41.4%+35.7%1.3$114B
3MELIMercadoLibre, Inc.$1,834.00-1.2%-22.3%+19.7%49.9$92.98B
4ORLYO'Reilly Automotive, Inc.$89.27+0.9%-12.2%+19.1%28.4$72.22B
5EBAYeBay Inc.$120.28-2.1%-2.1%-2.4%24.9$53.52B
6AZOAutoZone, Inc.$3,120.59+2.0%-22.6%+16.2%20.5$50.94B
7WSMWilliams-Sonoma, Inc.$250.16-0.4%-0.4%-1.7%25.6$29.46B
8CASYCasey's General Stores, Inc.$689.22+2.3%-24.7%+17.8%33.2$25.47B
9ULTAUlta Beauty, Inc.$592.94-2.7%-16.1%+6.3%21.6$25.35B
10LVSLas Vegas Sands Corp.$38.01-0.8%-44.3%+58.5%14.8$24.62B
11BBYBest Buy Co., Inc.$92.63-1.6%-2.3%-10.9%15.4$19.43B
12TSCOTractor Supply Company$33.16-0.6%-39.8%+15.3%17.3$17.28B

Data as of Oct 16, 2026 close.